NYC Spending Is Public. Understanding It Isn't.
We publish weekly, plain-language insights on NYC public spending on vendors, by agency, industry, and vendor size, to help small and local vendors see the market (and their place in it) clearly.
Free. Useful. Published Weekly.
The problem
Transparency isn't the same as clarity.
NYC releases enormous volumes of procurement and spending data. In theory, the enormous volumes of public information about NYC contracting is all "available". In practice, it's unusable for small vendors. For small operators, without analysts, staff, or time, the facts that matter get buried in noise.
Public data + no interpretation = real information gap for small local vendors.
What we publish
Word-Is makes the market legible.
Each week, we translate raw NYC spending into insight small vendors can actually use:
- Where money moved this week, by agency, industry, and vendor size
- How much spend went to small vs. large vendors, based on transaction-level data
- Patterns that repeat, and patterns that don't
- When participation looks strong on paper but dollars tell a different story
- Noteworthy shifts that small vendors would care about but rarely see surfaced
Word-Is gives the facts on vendor spending, framed from a small vendor's point of view.
Why now
Good data deserves better interpretation.
In recent years, public narratives around procurement have leaned heavily on participation counts and surface-level metrics.
Those measures matter, but they don't tell small vendors whether real money is flowing, where deal size concentrates, or which segments actually sustain businesses.
We believe the next chapter of NYC procurement benefits from clearer, more grounded visibility into what's really happening, so outcomes can improve, not just optics.
Who it's for
Built for vendors who want to operate with eyes open.
This is for you if:
- You run a small or local business selling goods or services to NYC agencies
- You care about revenue reality, not just participation
- You want to understand how vendors like you are actually performing in the market
- You'd rather rely on facts than anecdotes or rumors
This is not for you if:
- You're looking for bid predictions or shortcuts
- You want guarantees or hype
- You're satisfied with surface-level explanations
How it works
Start with clarity. Go deeper when you're ready.
Awareness
Newsletter (Available Now)
Weekly NYC spending intelligence. No login required. Free. Useful. Published Weekly.
Coming Soon
Research Lab Alerts & Reports
Deeper breakdowns, historical views, and segment-specific context.