We exist to make public markets understandable to the people who need them most.
NYC spends tens of billions of dollars each year on goods and services. Small and local vendors are encouraged to participate—but rarely given clear, usable insight into how the market actually behaves.
Free. Factual. Published weekly.
Why we exist
We built Our Vendors to close that gap.
Not by adding more data—but by translating what's already public into something small vendors can actually understand and use.
Vendor-funded. Vendor-accountable.
We don't rely on grants, foundations, or political sponsorships. Our work is funded by vendors who find value in clarity.
That keeps our incentives simple:
- If the insight isn't useful, we don't deserve to exist.
- If the data doesn't reflect reality, we don't publish it.
What we believe
- Transparency without interpretation benefits insiders.
- Participation metrics alone don't pay bills.
- Small vendors deserve the same market visibility as large ones.
- Clear facts are better than optimistic narratives.
Start with clarity. Go deeper when you're ready.
Read Word-Is. Build context inside the community. Join the Guild when you want a serious operating layer.